Nintendo Can Still Profit If They Sell Wii For $80 Say SEGA

Following on from 1Up’s podcast announcing that there will be no new mature Wii titles from SEGA, is SEGA studio director – Constantine Hantzopoulos estimation that Nintendo could still make a profit on Wii hardware even if the price was cut to $80!

Now that really would give the Wii a sales boost if that happened but don’t go execting it anytime soon (read: probably never!)

“The interesting thing is Nintendo, they make money off of every console they sell. I think one of the big things that we found out is it really is a mass market product where mom or whoever goes out, the 80% of the people out there who go out and buy a Wii box are happy with Wii Sports and they don’t really need another game. Or if they do need another game, they’ll buy Wii Resort because it comes with a free Wiimote or Wii Play…So, honestly I don’t know…You can obviously see that profits are down for Nintendo. I think the Wii is on its tail slide, unless they drop the price to like 80 bucks then you’ll start seeing it flying off the shelves.And I believe they’ll still make money if they drop it to 80 bucks…Point being is they have the ability to lower the price on the Wii [...] where Sony and Microsoft cannot do that.”